Why Good Health Is Bad Business
Step 1 of 6
Warm-Up
It’s all good if you don’t know the answers. You will get another shot at this quiz later in the lesson.
Q1
You may be able to buy your own food group on the government’s Food Guide Pyramid/MyPlate for $1.4 billion.
True
Correct! You are about to learn exactly why.
False
Try again and don’t worry…today’s lesson will clear this up.
Q2
One multinational conglomerate supplies the seeds for 75% percent of genetically modified corn and soybeans.
True
Try again and don’t worry…today’s lesson will clear this up.
False
Correct! You are about to learn exactly why.
Q3
47% of the members of national committees on nutrition and food receive compensation from food companies.
True
Try again and don’t worry…today’s lesson will clear this up.
False
Correct! You are about to learn exactly why.
Step 2 of 6
inSANE
Artificially Manufacturing Food-Like Products & The USDA’s Job Is Profitable Agriculture, Not Robust Health
Listen
Note 1
We all know that Washington, DC is home to many lobbyists. None of us like how much influence they have over our elected officials, yet we somehow overlook the fact that some of the largest lobbying efforts in the country are made by firms representing the food industry.
Note 2
Marion Nestle, PhD, MD states: “Dietary guidelines necessarily are political compromises between what science tells us about nutrition and health and what is good for the food industry.”
Note 3
USDA = United States Department of Agriculture…not…United States Department of Ending Obesity, Diabetes, and Heart Disease.
Step 3 of 6
SANE
Enjoying Foods Found Directly In Nature & Our Job is Robust Health and Enjoyable Slimness
Listen
Note 1
From the Grocery Manufacturers of America: “Policies that declare foods ‘good’ or ‘bad’ are counterproductive.” Counterproductive to what? Fat loss and health?!
Note 2
From the National Soft Drink Association: “As refreshing sources of needed liquids and energy, soft drinks represent a positive addition to a well-balanced diet.” Hmmmm 😉
Note 3
Remember: It’s hard to get people to believe one thing when they are paid to believe another.
Step 4 of 6
Quiz
Remember these? Give them one more try now that you’ve spent a few minutes going SANE.
Q1
You may be able to buy your own food group on the government’s Food Guide Pyramid/MyPlate for $1.4 billion.
True
Correct! Nothing against SANE dairy foods, but did you ever wonder how “Dairy” got its very own food group? Might the $1.4 billion spent on agribusiness lobbying have played a part?
False
Try again.
Q2
One multinational conglomerate supplies the seeds for 75% percent of genetically modified corn and soybeans.
True
Try again.
False
Correct! One multinational conglomerate supplies the seeds for 90% percent of genetically modified corn and soybeans.
Q3
47% of the members of national committees on nutrition and food receive compensation from food companies.
True
Try again.
False
Correct! Nearly 64% of the members of national committees on nutrition and food receive compensation from food companies.
Step 5 of 6
Support
The number of people keeping you accountable is your #1 predictor of long-term success.
Sharing your SANEity enables you to enjoy instant accountability and support from your social networks. The science is 100% clear: The more you share your SANEity, the more success you will enjoy. To help you live what you learned today, please click on the photo to share it on Facebook, Twitter, and Pinterest.
Step 6 of 6
Celebrate
Nice job! Here’s some recommended eating and reading to help you celebrate.
Recommended Reading
Recipe: Cheesy Cauliflower
